Daymar – Branding for Identity Systems
Rebrand design project for Identity Systems class (Fall ‘21 - Spring ‘22). The project focused on taking a fictional or existing brand and designing its brand identity, focusing primarily on the brand standards manual. “Daymar” is a rebrand for a New Zealand-based industrial manufacturer named Damar. The manufacturing company focuses on the production of niche-market coatings, chemicals, and aerosols.
Fall 2021 – Spring 2022
Branding (logo, merchandise, ads, web, and print) with a focus on publication design for the brand standards manual.
